Starbucks Stores in South Korea Close Early for Mandatory History Training

Starbucks Stores in South Korea Close Early for Mandatory History Training

All Starbucks stores in South Korea shut early on Monday. The closures were for a franchise-wide training session. This training was

All Starbucks stores in South Korea shut early on Monday. The closures were for a franchise-wide training session. This training was instituted following a disastrous marketing campaign. Baristas were required to undergo history lessons as part of the program. The move aims to address issues stemming from the previous campaign. Staff across the country participated in the mandatory training. The company is taking steps to rectify its recent marketing errors. This training is being implemented across all South Korean locations.