Snap poised to capture largest share of rising digital ad spend

Snap is identified as the biggest potential beneficiary of expanding digital advertising spend. Business Standard reports that the company could capture the

Snap is identified as the biggest potential beneficiary of expanding digital advertising spend. Business Standard reports that the company could capture the largest share of new ad dollars. The outlook reflects Snap's strong position in the social media advertising market. Brands are increasingly allocating budgets to online platforms. Snap's ad products are designed to attract those shifting spend. The projected gain hinges on continued growth in digital ad budgets. Competitors may see comparatively slower benefits from the same trend. Market watchers will monitor Snap's performance in upcoming reporting periods.