IP Expected to Unlock New Opportunities in the Sports Industry by 2026

Tshwane University of Technology projects that intellectual property will open fresh avenues in sport. The analysis looks ahead to the year

Tshwane University of Technology projects that intellectual property will open fresh avenues in sport. The analysis looks ahead to the year 2026. New IP models are expected to drive innovation in equipment and services. Stakeholders anticipate revenue growth from protected inventions. The study highlights potential for startups to commercialise ideas. Universities and firms are urged to strengthen IP strategies. Policy makers are advised to support collaborative research. Observers will watch how the sector adapts to these changes.