Investigating Claims of Adidas Exploiting Indigenous Artisans for Mexico World Cup Jerseys

Viral videos have sparked outrage in Mexico over jersey production. The clips allege Adidas hired Indigenous women to sew World Cup shirts under unfair conditions. Reporters traveled to remote mountain villages to meet the seamstresses. Artisans described their work and the terms of their contracts. Some workers said they received payment but raised concerns about labor practices. Adidas has not yet responded to the allegations publicly. The investigation seeks to clarify whether the production was exploitative or fair. The story highlights broader issues of corporate responsibility in sports apparel.