General Mills to Sell Häagen‑Dazs Retail Outlets in China to Investor Group

General Mills has reached an agreement to divest its Häagen‑Dazs shops in China. The transaction involves selling the retail locations to an investor consortium.

General Mills has reached an agreement to divest its Häagen‑Dazs shops in China. The transaction involves selling the retail locations to an investor consortium. The deal covers all existing Häagen‑Dazs storefronts operating in the market. Details of the purchase price were not disclosed in the announcement. The move reflects General Mills’ strategic shift in its international portfolio. The investor group will assume control of operations and branding in China. Analysts will monitor how the sale impacts Häagen‑Dazs’s presence in the region. The agreement is expected to close pending regulatory approvals.