Disney+ Weighs Launching Free Ad‑Supported Streaming Tier, Report Suggests

Disney+ is reportedly exploring the addition of a free, ad‑supported streaming tier. The potential tier would sit alongside its existing subscription plans. Sources say the move aims to attract price‑sensitive viewers and broaden the audience. A free tier could generate revenue through advertising while increasing subscriber base. The company has been testing similar models in other markets. Industry analysts view the shift as a response to intense competition in streaming. Disney+ executives have not confirmed details, but the report cites internal discussions. The rollout timeline remains unclear, with potential launch later this year.