Cloudflare rolls out AI traffic controls for all customers

Cloudflare announced a set of AI traffic management features for its customers. The options are designed to give site owners more control over AI-generated requests. Users can configure rules that differentiate between human and AI traffic. The features apply to all Cloudflare plans, not just enterprise tiers. The rollout follows growing concerns about AI bots consuming bandwidth. Cloudflare says the tools can help reduce unwanted AI load on sites. Administrators can customize thresholds and actions for AI traffic. The company will monitor adoption and may expand capabilities based on feedback.