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Passionfroot, a B2B creator marketplace startup, announced a $15 million funding round. The investment will fund expansion of its platform into the United States. The marketplace Passionfroot, a B2B creator marketplace startup, announced a $15 million funding round.
The investment will fund expansion of its platform into the United States. The marketplace connects brands with freelance creators for collaborative projects. Expansion aims to increase the pool of U.S. creators and brand partners. Investors view the move as tapping
into a large digital content demand. The capital will support hiring, technology upgrades, and market outreach. Passionfroot expects to accelerate revenue growth through the U.S. rollout. Industry watchers will monitor how the platform competes with existing creator networks.