Nike becomes focal point of Trump administration's crackdown on corporate diversity initiatives

Nike has been highlighted as a leading example of corporate diversity and inclusion efforts. Its prominence made the company a target for the Trump administration. A Nike has been highlighted as a leading example of corporate diversity and inclusion

efforts. Its prominence made the company a target for the Trump administration. A civil‑rights investigation has been opened concerning Nike's DEI practices. The probe grew out of a 26‑page memo written by a political appointee. The memo details concerns about

Nike's diversity initiatives. The investigation provides a roadmap for the White House's assault on DEI. Officials intend to use the probe to pressure corporate diversity programs. The outcome may indicate how the administration will confront other companies on DEI.